Smooth Shampoo is a luxurious lathering shampoo with a soft, smooth finish. Formulated with our first-of-its-kind Alpha Keratin 60ku® protein, this shampoo acts as a powerful in-shower daily smoothing treatment for hair. It re-paves rough cuticles and reduces friction between each strand, tackling frizz at the source for haircare goes light years beyond basic cleansing. Color-safe, paraben-free, gluten-free. Vegan.
$42.00 – $72.00
Cleans | Softens | Shines
How to Apply
Work a quarter-sized amount of shampoo into a lather between palms. Apply to wet hair and massage into scalp, starting at the nape of your neck, and work the lather through ends. Rinse thoroughly. For best results, follow with your favorite Virtue Conditioner.
Pink Pomelo – Rich in Vitamin A, C, B1 and zinc, it’s a vitality shot for your hair.
Phospholipids – Derived from natural soybeans, they help fight frizz and protect against humidity.
Gotu Kola – A multitasking Indian herb, it promotes strength, smoothness and luster.
Our brand is free of parabens, sulfates, phthalates, synthetic colors and dyes. Gluten Free. Cruelty Free. Vegan.
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